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Social Media

“Hello literally everyone” – Twitter

Going back to the past and frustrating some businesses, this is how the fall of social networks was experienced on October 4. There is talk of about 6 continuous hours without the possibility of using Facebook, Instagram or Whatsapp, all applications headed by Mark Zukenberg. Between memes and tweets, as twitter seemed to be the salvation of many in search …

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Impact Influencers have this Day and Age

This sudden growth of influencers has taken over the world of media. As this new branch in the entertainment industry grows businesses and other celebrities want to learn about it more and more. Many of the influencers started off not knowing the influence they have on the population they mostly just created their platform to document their life or talk …

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That’s how Shorts works, the alternative to TikTok

TikTok’s global success has established a new paradigm in youth leisure by giving birth to a new audiovisual format that has revolutionized the internet. This is why it is not uncommon to see how giant platforms like Instagram with their Reels or YouTube with the Shorts try to replicate this format. The Shorts, which are still in beta, involves the …

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WHY DOES INSTAGRAM REWARD REELS?

Instagram has ceased to be a social network with a purely playful purpose to become a platform of professional dyes on which many brands base their marketing strategy. For this reason, every time Instagram implements a new functionality we should analyze how it can help our professional development. The latest feature is Reels. The main difference from its Chinese competitor, …

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Everything you need to know (for now) about Twitter Spaces

Have you noticed anything weird on Twitter lately? You’ve probably seen a strange item in the Fleets’ navigation area. A purple crown that surrounds the avatars of users you follow. If so, you have already had the first contact with Twitter Spaces. For those who are not yet aware of this information, these are audio chat rooms that some users …

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Why is Storytelling so important?

On many occasions we have messages and ideas to convey but they are just useless if not communicated properly. We are exposed to an immense amount of content all day long and that’s precisely why we need to stand out from the rest by how our content is shown. Therefore, it is essential to use Storytelling in all our marketing …

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Reels arrived .. and Tik Tok got a competitor

My dear readers … the world is changing very fast, which I will tell you after all we have experienced worldwide in these last months. For the youngest people, who surely haven’t seen a film, it’s the heart of analogue cameras … that film where our photos were captured and then developed, but let’s move on and leave this vintage …

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The Impact of Social Networks

A paradigm shift… This article is NOT recommended for MILENNIALS or GENERATION Z. JUST IN CASE It will seem crazy to you but before you start reading, I beg you to make an effort and check your age (I am not going to ask you). If you are already forty-years-old or I would even dare say thirty, in case there …

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Social Networks and Influencers

The trend of Influencers in Social Networks Certainly, if we look back, “influencers” have always existed … at all times and historical moments – military, writers, politicians, actors, singers, artists, athletes – people who have influenced others in different aspects and that make you feel like everything you do has precedents and legitimize your actions. “INFLUENCERS” Those “icons” that by …

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